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Maternal and Infant Health

Maternity Care

Blue Cross and Blue Shield of Texas wants to help you take good care of yourself when you’re pregnant. That way your baby will be off to a healthy start. We’re here to help you make the most of your maternity benefits.

What Does My Plan Cover?

Are you a current member of one of our plans? Check out the maternity benefits offered with your plan.

Benefits of Enrolling in the Special Beginnings® Program

Special Beginnings is a program to help you better understand and manage your pregnancy. We recommend you enroll as early as possible. That way you can take advantage of all the benefits of the program.

Prenatal Care 

During pregnancy, you have access to a service coordinator (trained nurse). They can help you set up doctor visits and tests. Your service coordinator will check in with you to talk about how things are going. You will have access to classes and info to help you learn what to expect and how to make good choices to stay healthy. And you can earn gift cards for completing prenatal visits with your doctor.

Post-Partum Care 

After your baby is born, you still have support as you start your journey as a new parent. Your service coordinator can let you know how to find information about post-partum care. They will ask about how you and your baby are doing. Having trouble getting enough sleep? Dealing with depression? There are resources to help. You can also earn gift card rewards when you complete a timely post-partum visit with your doctor. 

Newborn Care 

Congratulations on your new baby! If you need access to information about newborn care, we can help. Learn about good nutrition, breastfeeding, parenting and more with online resources. Check out helpful resources on many topics such as home visit programs and vaccines. Also find out how to earn gift cards for infant well-child checkups. 

 

Follow a Member’s Journey

Check out our Fotonovela story to learn how Special Beginnings is there when you need it.

Enroll in the Program

If you are a BCBSTX CHIP, STAR or STAR Kids member who is pregnant, you qualify for the program. Call the Special Beginnings helpline to get started. Our nurses will go through a quick health survey with you so we can better understand your care needs. You can also email us.

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CONTACT US

Need Help?

If you have questions about your plan, we can help. To ask about what the plan covers, find a provider, change your PCP and more, just call the Customer Advocate Department. We are available Monday through Friday, 8 a.m. to 5 p.m. Central Time.

If you call after hours, please leave a message. We’ll call you back on the next business day. Members with hearing or speech loss can call the TTY/TDD line at 711.