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Are you looking for a way to talk to employees about topics related to their health care coverage?
Check out the BlueResource Communication Program from Blue Cross and Blue Shield of Texas and find electronic files of member-targeted messages and artwork. You can use these messages to create or supplement your company's employee health care communications.
Topics include:
| Online Resources available through Blue Access for Members®, including the Personal Health Manager, Blue PointsSM, Health Risk Assessment, Hospital Comparison Tool and Treatment Cost AdvisorTM. |
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| Health Observances provides a year-long wellness communications campaign that targets specific national health observances, like National Nutrition Month, National Immunization Awareness Month and American Diabetes Month. |
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| Healthy Tips that provide practical information for eating healthier, increasing physical activity, using sunscreen and other helpful recommendations. |
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| Fit for Work helps employees maximize their productivity through ergonomics, proper lifting techniques, stress management and more. |
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| Consumerism messages that help increase awareness around health care choices and how they impact the rising cost of health care. |
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| Preventive Health offers suggestions for preventing allergies, diabetes, heart disease, infectious diseases and other health conditions. |
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| Weight Loss introduces the Don't Weight to Feel Great program for employees that encourages a healthy lifestyle. |
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| Health and Wellness has tips for conditions like asthma, diabetes, stress and obesity. |
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| Health Screenings offers information on where to get them and risk factors for diseases like diabetes, high blood pressure and colon cancer. |
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View the elements you want to integrate into your communications plan by clicking on the booklets to the right, and then access each electronic file from categories in the Topics section to the left.
Use the files electronically, cut and paste copy from the Word documents, or print from PDFs and distribute. It's your choice.
Add your logo to the messages
Would you like to co-brand the posters, postcards, paycheck stuffers, brochures or flyers with your group's logo? Just contact your Blue Cross and Blue Shield of Texas Representative to have your logo added to the files and returned to you – ready to go!
It’s all part of our service to our employer groups – at no added cost – because communications are the key to increasing plan utilization, improving employees' health and reducing health care costs for everyone.
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